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Why Invest?

We believe that Earth’s rare and precious legacy can, through responsible mining, create abundant outcomes for our people, communities, investors, customers and all other stakeholders in giving expression to life’s special moments.

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With a world-class asset base of producing mines and an experienced management team, Petra offers a unique and high quality investment opportunity, providing direct exposure to late cycle diamonds.

The Group has a significant resource base of ca. 266.6 million carats, which supports the potential for long-life operations and places the Company in a strong position to benefit from the positive long-term fundamentals for the diamond industry, where demand is forecast to outpace supply.

Petra strives to conduct all its operations according to the highest ethical standards and will only operate in countries which are members of the Kimberley Process. The Company aims to generate tangible value for each of its stakeholders, thereby contributing to the socio-economic development of its host countries and supporting long-term sustainable operations to the benefit of its employees, partners and communities.

See Petra’s strategy here.

Petra’s key competitive strengths are:


Diamond mining at scale

Petra manages one of the world’s largest diamond Resources of c.227 Mcts.

We focus on assets with potential for significant production, operating margin, diamond resources and remaining mine life. The potential mine lives of our core assets could be considerably longer than the current mine plans or could support higher production rates.

Assets with robust economics can withstand fluctuations in diamond prices and are highly cash generative.

Sales and marketing capabilities

Petra has developed marketing and sales expertise in-house and runs a competitive tender sales process which provides a competitive pricing environment.

Petra believes in the responsible mining and sale of its diamonds, and will only operate in countries which are members of the Kimberley Process.

100% of Petra’s production is fully traceable and conflict free. We are also a member of the NDC which promotes the benefit of natural diamonds.

Partnering credibility

Petra’s supply chain department enables production and expansion plans by ensuring that the right goods and services are delivered to the right location at the right time – and safely, efficiently and according to the highest level of ethical conduct.

We source 100% of the goods and services from the countries in which we are located. Preference is always given to suppliers in close proximity to our mines.

Our support of local procurement  is a powerful lever for local economic development and community empowerment.

Agile, entrepreneurial mindset

Petra has an agile, entrepreneurial mindset which is value driven, has a track record of performance and comes with a deep understanding of our industry.

Our extensive in-house, operational capabilities covering the full diamond mining spectrum – exploration, development, production, expansion, processing, sorting, marketing and sales and is backed up by an effective corporate team.

Bulk mining skills

We operate major underground pipe mines and a large high-volume open cast mine in Tanzania.

Our strong operations team has significant experience in the management, mining and development of hard rock orebodies.

Both Cullinan Mine and Williamson are renowned as sources of large, high-quality gem diamonds, including Type II stones.

Cullinan Mine is the world’s most important source of very rare blue diamonds.

Experience operating in challenging environments

Petra considers the safety of its employees and care for the environment as its top priorities with a zero-tolerance approach for any action that results in potential injury to employees.

We have an appropriate, robust and effective risk management framework and are evolving our governance policies in line with the growth of our business.

We are in the process of completing the Framework Agreement with the Government of Tanzania and, with the subsequent transaction with Caspian (also yet to complete), expect to reduce our risk exposure while maintaining control.

Established in the African mining ecosystem

We operate in South Africa and Tanzania where we have deep expertise in the country-specific regulatory, tax, legislative, social and economic environments.

We are supportive of the South African Government’s policies of addressing past economic imbalances, and to this end, set targets consistent with the Mining Charter.

Identifying and turning around assets

Petra’s technical team has decades of specialist experience in the appraisal and valuation of diamond orebodies and we produce the full range of diamonds from a diversified portfolio.

Petra focuses on long-life assets with the potential to generate significant cashflow and structures its operations with the long-term viability of the project in mind.

Our prior strategy of optimising our assets remains core to our new strategy.

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